Chief Marketing Officer

Company Bio:

Our client, based in the bustling tech hub of Los Angeles, is pioneering the future of supply chain management. Their software platform, infused with cutting-edge AI and machine learning technologies, is redefining how businesses approach supply chain logistics. By enhancing efficiency and reducing operational costs, they are not just offering a product but reshaping an entire industry. To further their growth and market presence, they are seeking a visionary Chief Marketing Officer who will report directly to the CEO and play a pivotal role in their continued success.

Responsibilities:

• Develop and implement a comprehensive marketing strategy that aligns with the company’s overarching goals and objectives.
• Lead and expand the marketing team, fostering a culture of creativity, innovation, and results-driven performance.
• Drive brand awareness and positioning, ensuring the company is recognized as a leader in smart supply chain management software.
• Oversee all marketing channels, including digital, social media, PR, and content marketing, maximizing reach and engagement.
• Collaborate with product development teams to ensure market needs are met and that product offerings are effectively communicated to target audiences.
• Establish and maintain relationships with key industry players, partners, and stakeholders.
• Utilize data-driven insights to inform marketing strategies and decisions, continually analyzing market trends and competitor activities.
• Manage the marketing budget, ensuring resources are allocated effectively to drive growth and ROI.
• Champion the customer experience, ensuring that marketing strategies resonate with current and prospective users.
• Provide strategic guidance to the executive team, contributing to the overall direction and growth of the company.

Qualifications:

• Extensive experience in a senior marketing role, preferably in the tech or software industry.
• Proven track record of developing and executing successful marketing strategies in a B2B environment.
• Deep understanding of AI, machine learning, and their applications in supply chain management or similar fields.
• Exceptional leadership skills, with experience building and managing high-performing marketing teams.
• Strong analytical skills, with a data-driven approach to marketing strategy and execution.
• Excellent communication and interpersonal skills, with the ability to engage and influence a range of stakeholders.
• Bachelor’s or Master’s degree in Marketing, Business, or a related field; an MBA is highly desirable.
• Innovative and entrepreneurial mindset, with a passion for technology and its potential to transform industries.